Veritas Column
200 Queen Street West, Suite 2300
Toronto, ON M5H 3R3, Canada
+1 (647) 519-3847
Privacy Policy
At Veritas Column, we take your privacy seriously. This Privacy Policy explains how we collect, use, protect, and handle your personal information when you visit our website or use our services. We're committed to transparency in our data practices and to protecting your rights regarding your personal information.
Last updated: November 28, 2025
Information We Collect
Information You Provide Directly
When you interact with our website or services, you may choose to provide us with certain information. This might include details you share when filling out contact forms, requesting information about our services, or communicating with us via email or phone.
- • Contact information such as name, email address, phone number, and organization name
- • Messages or inquiries you send through our contact forms or email
- • Information related to your accounting or bookkeeping needs if you become a client
- • Any other information you choose to share with us
Information Collected Automatically
Like most websites, we automatically collect certain information when you visit our site. This helps us understand how visitors use our website and improve their experience.
- • Browser type and version, operating system, and device information
- • IP address and general geographic location
- • Pages visited, time spent on pages, and navigation patterns
- • Referring website or source that directed you to our site
- • Cookie data and similar tracking technologies (see our Cookie Policy for details)
Information from Third Parties
We may receive information about you from third-party services we use, such as analytics providers, advertising networks, or professional referral sources. This information helps us better understand our audience and improve our services.
How We Use Your Information
We use the information we collect for specific, legitimate purposes that support our business operations and your experience with our services. The legal basis for processing your data includes your consent, our legitimate business interests, contractual necessity, and compliance with legal obligations.
To Provide and Improve Our Services
We use your information to respond to your inquiries, provide the accounting and bookkeeping services you request, communicate with you about your account or services, and continually improve our website functionality and user experience.
For Analytics and Website Optimization
We analyze how visitors use our website to identify areas for improvement, understand which content is most valuable, optimize our website's performance and navigation, and make data-driven decisions about our online presence.
For Marketing and Communication
With your consent, we may send you information about our services, share relevant updates or insights about accounting and bookkeeping practices, and provide content we believe may be helpful to your organization. You can opt out of marketing communications at any time.
For Legal and Security Purposes
We process information as necessary to comply with legal obligations, protect our rights and property, detect and prevent fraud or security issues, and enforce our terms of service and other policies.
How We Share Your Information
We respect your privacy and do not sell your personal information to third parties. We only share your information in specific circumstances necessary to provide our services or as required by law.
Service Providers
We may share information with trusted third-party service providers who assist us in operating our website, conducting our business, or providing services to you. These providers are contractually obligated to keep your information confidential and use it only for the purposes we specify. Examples include website hosting providers, email service providers, analytics services, and payment processors.
Professional Advisors
We may share information with professional advisors such as lawyers, accountants, or consultants who need the information to provide services to us or to you as part of our engagement.
Legal Requirements
We may disclose your information if required by law, regulation, legal process, or governmental request. We may also share information when we believe it's necessary to protect our rights, your safety, or the safety of others, or to investigate fraud or respond to a government request.
Business Transfers
If we're involved in a merger, acquisition, or sale of assets, your information may be transferred as part of that transaction. We will notify you of any such change and any choices you may have regarding your information.
Data Protection and Security
We implement appropriate technical and organizational measures to protect your personal information against unauthorized access, alteration, disclosure, or destruction. While no method of transmission over the internet is completely secure, we strive to use commercially acceptable means to protect your information.
Encryption of data in transit using secure protocols
Regular security assessments and monitoring
Access controls and authentication procedures
Employee training on data protection practices
Incident response procedures for data breaches
In the unlikely event of a data breach that affects your personal information, we will notify you and relevant authorities in accordance with applicable laws.
Data Retention
We retain your personal information only for as long as necessary to fulfill the purposes for which it was collected, comply with legal obligations, resolve disputes, and enforce our agreements.
The specific retention period depends on the type of information and the purpose for which it was collected. For example, we retain client financial records in accordance with professional accounting standards and legal requirements, typically for a period of seven years or as required by applicable law. Marketing contact information is retained until you request its deletion or opt out of communications. Website analytics data is generally retained for up to 26 months.
Your Privacy Rights
Depending on your location and applicable privacy laws, you have certain rights regarding your personal information. We respect these rights and have processes in place to help you exercise them.
Right to Access
You have the right to request access to the personal information we hold about you, including details about how we use it and who we share it with.
Right to Rectification
If the information we hold about you is inaccurate or incomplete, you have the right to request that we correct or update it.
Right to Erasure
Under certain circumstances, you have the right to request that we delete your personal information. We will comply with such requests unless we have a legal obligation to retain the information.
Right to Restrict Processing
You have the right to request that we limit how we use your personal information in certain situations, such as while we verify the accuracy of information you've contested.
Right to Data Portability
Where technically feasible, you have the right to receive your personal information in a structured, commonly used format and to transmit it to another organization.
Right to Object
You have the right to object to certain types of processing, including processing for direct marketing purposes or processing based on our legitimate interests.
Right to Withdraw Consent
Where we process your information based on your consent, you have the right to withdraw that consent at any time. This will not affect the lawfulness of processing before your consent was withdrawn.
To exercise any of these rights, please contact us using the information provided at the end of this policy. We will respond to your request within the timeframe required by applicable law.
Your Rights and Opt-Out Instructions
You are not required to provide any personal information when using this website. If you prefer not to share your data, you may:
- • Avoid filling out contact forms, account registrations, or any data-submitting features
- • Disable cookies through your browser settings (see our Cookie Policy for more details)
- • Contact us directly to request the deletion of any previously shared personal data
We respect your privacy choices. If you would like us to delete your data, please reach out to us at the contact details provided below. We will process your request promptly and in accordance with applicable privacy laws.
Children's Privacy
Our services are not directed to individuals under the age of 18, and we do not knowingly collect personal information from children. If we become aware that we have inadvertently collected information from a child under 18, we will take steps to delete that information as quickly as possible. If you believe we may have collected information from a child, please contact us immediately.
International Data Transfers
Your information may be transferred to and processed in countries other than your country of residence. These countries may have different data protection laws than your country. When we transfer information internationally, we take steps to ensure appropriate safeguards are in place to protect your information in accordance with this Privacy Policy and applicable law. This may include using standard contractual clauses approved by relevant authorities or ensuring the recipient is subject to adequate data protection frameworks.
Third-Party Websites and Services
Our website may contain links to third-party websites or services that are not operated by us. This Privacy Policy applies only to our website and services. When you click on third-party links, you will be directed to those third parties' sites. We have no control over and assume no responsibility for the content, privacy policies, or practices of any third-party sites or services. We encourage you to review the privacy policy of every website you visit.
Changes to This Privacy Policy
We may update this Privacy Policy from time to time to reflect changes in our practices, legal requirements, or for other operational reasons. When we make changes, we will update the "Last updated" date at the top of this policy. If we make material changes to how we treat your personal information, we will notify you by email (if we have your email address) or through a notice on our website. We encourage you to review this Privacy Policy periodically to stay informed about how we protect your information.
Questions or Concerns?
If you have questions about this Privacy Policy, want to exercise your privacy rights, or have concerns about how we handle your personal information, please don't hesitate to reach out. We're committed to addressing your concerns and ensuring your privacy is protected.
Email: We're available via our contact form
Phone: +1 (647) 519-3847
Mail: 200 Queen Street West, Suite 2300, Toronto, ON M5H 3R3, Canada